I visit SEO blog at least once a week to keep up with what’s going on in the link building community. A webmaster wanted to know the best way to go about securing quality links if he only had a limited amount of time to do so. Since this is a good question and many of us had this experience, I thought this is interesting to discuss.

And I made a conclusion about how to make link building in effectively and efficiently:

1. Create marketing collateral which highlights the benefits of being included on the comparison site and send it to each company partner. Include  copy and paste “link to us” code  and encourage linking by offering an incentive to link. If you haven’t already, ask for permission to use their brand name in your advertising to avoid trademark issues down the road.

2. Search if any of the participating companies sends a newsletter to its customers; if yes, offer to provide link embedded content and/or offer to purchase the mailing list for a promotional mailing of your own.

3. Create the unique content distribute to the article directories.

4. Build a list of media and blogger contacts who write about the similar product of you have. Write to each, describe that you have a comparison service and ask if they’d like to become a guest “expert” in their respective category. If they accept, make a press release announcing their involvement, optimize it with keywords and the name of the blogger. Allow them to make reprint the review on their blogs/sites with proper accreditation.

5. Create a Flickr stream using product images. Make a press release when this resource is up and running.

6. Create a Facebook page for the blog, and use rss grafiti to post your update blog on Facebook automatically.

7. Create keyword searches and brand name searches. Also use keywords in your Social Network bio to attract followers.

8. Invest in an analysis tools for maximizing SEO, such as Alexa toolbar.

9. Write content on everything that linked to your business and put it to a resource center on your site. Promote this content center through your media database, social networks and your potential customers. Add some information “link to us” on these pages.

10. Join and get involved with the sites related with your blog/site. Make a quality comments on their sites.

If you’re not having a lot of time but need links, then focus on getting the attention of sites who can build link popularity to your business in short order.

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